Privacy Policy

Last Updated: July 2, 2025

The Privacy Policy describes how Go Rio San Antonio, LLC and affiliated entities (collectively, “Go Rio,” “we,” “our,” and “us”) processes personal information about you.  This Privacy Policy applies when you visit or use our websites (“Sites”), contact our customer service team, engage with us on social media, communicate with us on behalf of a vendor or customer, purchase our products or services, or otherwise interact with us.  If you have any questions, please contact us as provided below.  If you would like to receive this Privacy Policy in a different format, please contact us at privacy@goriocruises.com. 

BY USING THE SITE, MAKING A PURCHASE WITH US, OR OTHERWISE PROVIDING US WITH YOUR PERSONAL INFORMATION, YOU ARE CONSENTING TO THIS PRIVACY POLICY.  PLEASE READ IT CAREFULLY.

Contents

Categories of Personal Information We Process

Sources of Personal Information

Purposes for Collecting Personal Information

How We Disclose Personal Information

How Long We Keep Personal Information

Cookies, Analytics, and Other Tracking Technology

Links to Other Websites

Third-Party Payment Processors

Security

Our Websites are Not Intended for Children

Marketing Communications

Processing in the United States

Texas Privacy Rights

Contact Us

Updates to Our Privacy Policy

Categories of Personal Information We Process

The type of information that we collect depends on your interaction and relationship with us.  We may collect the below categories and types of personal information with your consent or as otherwise required or permitted by law.  

• Identifiers. We may collect name, postal address, telephone number, email address, business contact information, and username or email address, combined with password or security question and answer. 
• Financial Information.  We may collect tax identification numbers, financial or bank account information, tax-related information, wire instructions, payment card number, payment card expiration date and CVV code, card or account security details and billing address. 
• Commercial Information.  We collect records of products or services purchased, obtained, or considered.
• Internet or Electronic Usage Data.  We may collect data related to network and website interaction history, IP address, website cookie information, interaction with advertisements and browsing time.
• Audio and visual information. Your photos and videos. 
• Geolocation Data.  We collect geolocation data including the general region or area from which you access our Sites.  
• Inferences.  We use information from the categories of personal information described above in order to create inferences about you. 

Sources of Personal Information

We collect personal information in the following ways:

• Directly from you.  We may collect identifiers, financial information, commercial information, and personal characteristics or traits that you provide directly to us.  This included when you are interacting with our properties, services, systems, applications, etc.  For example, when you are interacting with a digital person, artificial human, or avatar, or with a system/application for security, authentication, access purposes.
• Automatically.  When you access our Site, we may collect internet or electronic usage data using tools like browser cookies. 
• When you visit our locations.  When you visit our offices or locations, we collect identifiers and audio/visual data.
• From third-parties, vendors and service providers.  We may collect identifiers, commercial information, or electronic usage data from third parties including vendors and service providers.  

Purposes for Collecting Personal Information

We use personal information for the following business and commercial purposes:

• Transactional Purposes.  We use identifiers, financial information, and commercial information to: (i) allow you to engage us for services that we offer, including inquiring about leasing retail space within our property; (ii) communicate with you; (iii) allow you to create an account with us; and (iv) provide you with customer assistance.
• Analytical Purposes.  We use identifiers, commercial information, internet or electronic usage data, and inferences to analyze preferences, trends, and statistics.
• Marketing and Promotional Purposes.  We use identifiers, and internet or electronic usage data to improve our marketing efforts, for prospecting of new customers, for customer relationship management, for customer engagement, to administer sweepstakes, contests, and promotions, and to provide you with information about us, including personalized marketing communications.
• Combination of Data.  We combine information we obtain from different sources with publicly available information, including to create inferences about you. For example, we may combine information that we have collected offline with information we collect online.  We combine information that we have collected across other third-party sites.  We combine information across devices, such as computers and mobile devices.  We may also combine information we get from a third party with information we already have.
• Maintenance and Improvement of our Sites and Systems.  We use internet or electronic usage data to improve our Sites and systems, provide and maintain functionality on our Sites and systems, and help us diagnose technical and service problems and administer our Sites and systems.
• Develop and Improve our Services.  We use identifiers, commercial information, internet or electronic usage data, and inferences to help us develop new products and services and to improve and analyze our existing products and service offerings.
• Security and Fraud Prevention.  We use identifiers, commercial information, financial information, audio and visual information, internet or electronic usage data, and inferences to: (i) protect our Site, premises, assets, systems, products, services and intellectual property; (ii) protect us, our affiliated companies, our employees, and others from fraud, theft, and other misconduct; (iii) conduct vendor due diligence; and (iv) detect and prevent fraud, theft, and misconduct including by verifying the identity of those we are considering hiring and those we are conducting business with.
• Legal.  We use identifiers, commercial information, financial information, audio and visual information, internet or electronic usage data, and inferences to comply with our legal obligations, contractual obligations, and other compliance obligations, including reporting requirements, and defend ourselves against allegations, complaints, claims and in legal proceedings, and protect our company and our property, employees, and others through legal proceedings.
• Other Purposes.  We may use identifiers, audio/visual data, commercial information, internet or electronic usage data, and inferences for other reasons we may describe to you.

How We Disclose Personal Information

We disclose personal information in the following circumstances:

• Service Providers.  We may share personal information with vendors and service providers who support the operation of our services, Site, and our business and who need access to such information to carry out their work for us (including, for example, cloud hosting providers, lawyers, bankers, tax consultants, auditors, insurers, payment processors, financial institutions, email delivery vendors, internet service providers, operating systems and platforms, recruiting vendors, maintenance and customer support services).  In some cases, the vendor or service provider may directly collect the information from you on our behalf. 
• Marketing/Analytics/Advertising Partners. We may share personal information with third-party marketing, analytics or advertising partners, including social media platforms and networks, who provide analytics or marketing and advertising services to us. 
• Government Entities.  We may share information with regulatory and government entities including government, administrative, law enforcement and regulatory agencies; tax authorities; and other public agencies or authorities if we think we should in order to comply with any applicable law, regulation, legal process or other legal obligation.  This includes cooperating with law enforcement when we think it is appropriate, obtaining legal remedies or limiting our damages, and to enforcing or protecting our contracts, legal rights or the rights of others, including by responding to claims asserted against us.  
• Corporate Transaction Recipients. We may share information with potential investors, purchasers, merger partners, and their advisors in the event we: (i) sell or transfer, or are considering selling or transferring, all or a portion of our business or assets; or (ii) are considering or engaging in any reorganization, conversion, merger, sale, joint venture, assignment, transfer or disposition of all or any portion of our ownership interest, business or operations; or (iii) are soliciting or accepting investments.   
• Our Affiliates. We may share personal information with businesses controlling, controlled by, or under common control with Go Rio San Antonio, LLC.
• Other Reasons.  We may disclose personal information for other reasons we may describe to you, including if you consent to the disclosure or direct us to disclose your information.

How Long We Keep Personal Information

We will retain and use your information for as long as we need it to provide you products or services, or as long as necessary to comply with our legal obligations, contractual obligations, and other compliance obligations, resolve disputes, and enforce our agreements.  We use the following criteria to determine retention periods:

• how long the information is needed to provide our products and services and operate our business;
• whether there are contractual or legal obligations that exist that require us to retain the information for period of time;
• whether any law, statute, or regulation allows for a specific retention period;
• whether an individual has agreed to a longer retention period;
• whether the data is considered to be sensitive data; and
• what the expectation for retention was at the time the data was provided to us.

Cookies, Analytics, and Other Tracking Technology

Cookies and Tracking Technology

When you access the website, we (and third-party companies we work with) may collect and store certain information by using technologies such as server logs, cookies, web beacons, clear gifs, tags, e-tags, flash cookies, log files, pixels, code, JavaScript packages, mobile advertising IDs (such as Facebook cookies or Google's Advertising ID), cross-device linking, and similar technologies.  The information collected includes information about your activities on our Sites, IP address, browser or operating system type and version, device IDs, and demographic or inferred-interest information, as well as information or communications you have submitted to us through the Sites.  

We use this information to understand general usage and volume statistics, how users navigate to and around our Sites, what content is viewed or accessed, and which products and services have been obtained.   We also use these technologies to keep track of your preferences and profile information.  We also use these technologies to allow third-parties to provide analytics and advertising services and serve advertisements on our behalf across the Internet and in mobile applications.  For example, our advertising partners may use the fact that you visited our Sites to target advertising to you on other websites and mobile apps on your current device or on other devices you use.  They may match your browsers or devices if you log into the same online service on multiple devices.  These third parties partners may use this information for our and their own advertising, analytics, attribution, and reporting purposes.  To learn more about interest-based advertising, tracking technologies, and how to opt out, please visit http://www.aboutads.info/choices.  You can disable the sharing of your personal information for cross-contextual behavioral advertising or targeted advertising through online tracking technology by clicking on the Manage Cookies link on our Sites footer and disabling all cookies that are not strictly necessary.

Do Not Track Signals

Some browsers have a “do not track” feature.  It lets you tell websites you visit that you do not want them to track your online activity.  These features are not yet uniform across browsers.  Our Sites are thus not currently set up to respond to these signals.  For more information on Do Not Track signals, please visit https://allaboutdnt.com/. 

Google Analytics

We use analytics services provided by Google Analytics.  If you would like more information on how Google uses data when you visit or use our Site, please visit www.google.com/policies/privacy/partners.  If you would like to opt-out, Google provides a an opt-out tool which is available at https://tools.google.com/dlpage/gaoptout.

Links to Other Websites

Our Sites may include links to other websites or applications whose privacy practices may differ from ours.  If you submit personal information to any of those websites or applications, your information is governed by their privacy policies.  We encourage you to carefully read the privacy policy of any website you visit or application that you use. 

Security 

We follow generally accepted industry standards to protect the personal information submitted to us and have implemented reasonable technical, organization, administrative and physical measures to protect personal information.  No method of transmission over the Internet, or method of electronic storage, is 100% secure, however.  Therefore, we cannot guarantee its absolute security and encourage you to use website and share information with caution. 

Our Websites are Not Intended for Children

Our website is not directed to children under the age of 13.  We do not knowingly collect or store any personal information from anyone under the age of 13.  If we become aware that we have collected or stored personal information from an individual under age 13, we will remove his or her personal information from our files.  If you are a parent or guardian and believe we may have inadvertently collected personal information from your child, please notify us immediately by sending an email to privacy@goriocruises.com. 

Marketing Communications

Marketing Emails.  You can opt out of marketing or advertising emails by using the "unsubscribe" link or mechanism noted in communications you receive from us.  You may also request to opt out of marketing or advertising emails by contacting us at privacy@goriocruises.com.  Once we process your request, we will cease using the information for such purposes at no charge to you.  If you opt out of getting marketing messages, you will continue to receive messages from us about your relationship with us where permitted by law.

Processing in the United States 

Please be aware that information we obtain about you will be processed in the United States by or service providers or us.  By using the Sites or our services, you acknowledge your personal information may be transferred to and processed in jurisdictions outside your own as described in this Privacy Policy.  Please be aware that the data protection laws and regulations that apply to your personal information transferred to the United States or other jurisdictions may be different from the laws in your country of residence.  The United States may not afford the same level of protection as laws in your own country. 

Texas Privacy Rights

This section applies to you if you are a resident of Texas.

We set forth in our Privacy Policy the categories of personal information we process, the purpose for processing personal information, the categories of personal information shared, and the categories of third parties with whom personal information is shared.  

Your Rights. Subject to certain exceptions and exclusions, you may have the following rights:

• You have the right to request that we confirm whether or not we are processing your personal information and to access your personal information.
• You have the right to obtain a copy of your personal information in a portable and, to the extent technically feasible, readily usable format to allow data portability.
• You have the right to correct inaccurate personal information that we hold about you, taking into account the nature of the personal information and the purposes of the processing of the data.
• You have the right to request that we delete personal information that we have collected from you or obtained about you. 
• You have the right to opt out of the processing of the personal information for purposes of (i) targeted advertising, (ii) the sale of personal information, or (iii) automated decision-making or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.

Exercising Your Rights. To exercise any of your rights, please use our webform or call us toll free at 1-844-743-7386. For all requests, you must provide us with your name, email address, phone number, and mailing address.   We will verify your identity by matching the information we have collected against the information you have provided. Failure to provide the foregoing information may prevent us from processing your request.  

If you have requested that we correct your personal information, we may contact you to request additional information about the personal information that you believe is inaccurate, including supporting documentation.

In order to designate an authorized privacy@goriocruises.comagent to act on your behalf, you must send a signed, written authorization to us at privacy@goriocruises.com. 

Appealing Our Decision.  If we refuse to take action on your request, you may appeal our decision within a reasonable period of time, not to exceed 60 days from the date of your receipt of our response.  You may exercise your appeal rights by emailing us at privacy@goriocruises.com. Please include your full name, the basis for your appeal, and any additional information to consider.

Cookie-Based Opt-Outs for The Sale or Sharing of Personal Information.  We engage in online advertising practices (and certain analytics or similar activities) for targeted advertising and cross-context behavioral advertising.  To turn off targeted and behavioral advertising through cookies, please click on the “Cookie Preferences” link in the footer of our Sites and ensure that Analytics and Advertising cookies are disabled.   Please note that we may not be readily able to associate your personal information with your IP address or Device ID.   And that you will only be opt-ed out of online sales or sharing of data through targeted or behavioral advertising.  Refer to the “Exercising Your Rights” section above if you would like to extend your opt-out request beyond the online advertising practices described above.  

Global Privacy Control and Opt-Out Preference Signals.  Some browsers or browser extensions also allow you to tell websites not to share your information for cross-contextual behavioral advertising through the “Global Privacy Control” or other opt-out preference signals.  If you have enabled Global Privacy Control or an opt-out preference signal on your browser or extension, we will honor such requests that can be recognized by our Sites by disabling Analytics and Advertising cookies and similar technologies.  Please note that we may not be readily able to associate an opt-out preference signal with other personal information such as your email address.  You will also only be opted out of online sales or sharing of personal information, and will need to turn it on for each browser you use.  Refer to the “Exercising Your Rights” above if you would like to extend your opt-out request beyond the online advertising practices described above.  

Contact Us

If you have any questions about this Policy or our data practices, please email us at privacy@goriocruises.com.

Updates to Our Privacy Policy

From time to time we may change our privacy policy.  We will notify you of any material changes to our privacy policy as required by law.  We will also post an updated copy on the Site where this appears.  Please check our Sites periodically for updates.  The “Last Updated” legend above indicates when this Privacy Policy was last revised.  Any changes will become effective when we post the revised Privacy Policy on any of our Sites.